Writing a blog can be difficult, especially for busy, nonstop marketers and agency owners. We know it –...
Writing a blog can be difficult, especially for busy, nonstop marketers and agency owners. We know it –...
Seven years ago, I delved full-force, head-first, neck-deep into the industry of content marketing. Throughout my seven-year, full-time...
This very month, back in 2011, I was plowing the seed of an idea, hiring five writers, and coding...
May the 4th be with you! It’s Star Wars Day! What if I told you that one of...
Modern copywriting: while it may be similar to the copywriting of years past, it’s a different animal entirely....
When it comes to content, nobody wants to be “decent.” Decent is boring. Unremarkable. It doesn’t stand out....
We’ve all heard it: while 80% of people read headlines, only 20% read body copy. What does that mean in...
All copywriters are very much human. Even though they might publish copy that looks absolutely pristine and perfect. How...
The past six months have seen a spike in interest in artificial intelligence (AI). Most of this has...
If you’ve spent any time in content marketing, you’ve probably already seen this phenomenon: most of the content...
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