Express Writers team - Express Writers

Get to Know the Team Behind Express Writers

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Did you know the Express Writers team is filled with carefully handpicked content creators? In addition to our behind-the-scenes team, our expert content writers are passionate about producing quality content. And we couldn’t be more grateful! With the help of our team, we have had the privilege to serve over 5,000 clients, ultimately completing more than 40,000 projects since the company was founded in 2011. We couldn’t have reached such great success without an incredible team on our side. But if you haven’t worked with us yet, you might be curious about those managing everything behind the scenes on the Express Writers team. For instance, who exactly is involved in the content creation process? And how can you learn more about the team you’re trusting to create your content? To help you get to know us, we’re sharing a little about the team members who are directly involved in fulfilling your content orders. Plus, we’re giving you details about the writers on our team and introducing you to the team members that keep things running smoothly here at Express Writers. Who is Involved in the Express Writers Process? Every order placed inside our Content Shop is handled with care. That’s why we have a human team handling every aspect of bringing your content to life. There’s no automated process assigning a project to whichever writer happens to be available. Instead, everything is carefully assigned thanks to some thoughtful planning by our Content Manager. Here’s a look at the Express Writers team members who are directly involved in creating your content: Content Manager: Once you place your order, our Content Manager reviews the details of your project based on the input form you’ve submitted. This information allows the Content Manager to assign your content to the writer who would be the ideal fit based on their areas of expertise, content writing level, and the format of the requested content. Doing this ensures our clients are always matched with the writer who will deliver the best results possible. Writer: After a project is assigned, it’s in the hands of one of our expert writers. Our writers are skilled and able to create content in a wide array of formats. We have writers trained to craft blog articles, social media posts, ebooks, press releases, and just about anything your brand could need to stand out online. That’s because we want to serve you in any way we can! Editor: When a draft of your content has been submitted, our editors take over. All of our editors go through extensive internal training under our leadership team so they can meet your brand guidelines every time. They fine-tune your content and correct any errors. Should significant changes need to be made, they’ll send it back to the writer to make final changes. Otherwise, our team will send it over for your approval. We take great pride in this process because we know it works. Not only does this ensure client satisfaction by pairing you with the best writer for the job, but it keeps our writers happy as well. After all, writers who are passionate about the content they’re creating craft the best articles. About the Writers on Our Team Let’s take a moment and talk about the writers on the Express Writers team. We want to ensure quality with every client project, so it’s important that we hire experienced and knowledgeable writers. That’s why we carefully review each application we receive and hire those we know will be an asset to our team. Our writers are based in the U.S. and are all native English speakers. They’re excellent with grammar and spelling, so you can rest easy knowing you won’t need to make any edits to the finished project you receive. They also understand SEO best practices to ensure your content is properly optimized. And they’re passionate about learning and evolving their skills. One of our focuses is hiring writers with niche and highly specialized backgrounds. These writers have years of on-the-job experience and advanced degrees in fields from legal and finance to marketing and real estate. Rest assured that your content is in good hands with these industry specialists. Not only that, but we also offer industry-leading training for our writers so they have the opportunity to strengthen their writing skills over time. By staying updated with industry best practices, our writers can produce captivating, high-quality content every single time. Get to Know the Express Writers Team The tricky thing about working with a remote team is that you don’t usually get the opportunity to meet them in person. We strive to put people first, so we want to put a face to the name of the folks you’ll work with. On our Who We Are page, you’ll see a sampling of some of the Express Writers team members, but here are a few that you definitely need to know: Adam Oakley, CEO Adam Oakley took over the role as Express Writers CEO in 2021 after our founder, Julia McCoy, stepped down to pursue other career opportunities. Adam brings more than 20 years of experience in various executive roles to the Express Writers team. He has previously worked in manufacturing, technology, and professional service businesses. Not only that, but he also has prior experience running the marketing department for a large manufacturing company. He’s even been part of the leadership team for a global technology provider, where he focused on business operations, scaling the worldwide group, and developing the client service model for a $30 million company. His leadership and management skills make him a natural CEO for Express Writers. Since taking over the role, he’s fully immersed himself in our company culture, taking the time to meet directly with various team members, establish a relationship with them, and ensure a smooth transition. It’s his mission to expand on EW’s success, helping us to make an even greater impact on the world of online content. Alicia Oakley, COO Alicia Oakley became our … Read more

How Does Express Writers Work? Here’s a Look at Our Process

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Who knew that when Express Writers was founded back in 2011 that we’d one day become a team of over 90 people, serving more than 5,000 clients worldwide? But you might wonder how Express Writers works if you’re just getting to know us. Our passion for creating excellent content and commitment to quality every step of the way has largely contributed to our success. It’s why our clients turn to us for all of their content needs. And if you’ve been looking for an agency to outsource your content creation to, you can join our other loyal clients. But if you’ve never worked with a content agency before, you might be unsure what the experience is like. Is it the right fit for you? How does one get started with outsourcing to an agency? We want to eliminate any of the barriers between you and high-quality content from our team. So, how does Express Writers work? Let’s take a look at our process so you’ll know what to expect when placing your first order inside our Content Shop. This way, you can see how your order is handled from start to finish, ensuring quality service every step of the way. The Platform: Introducing Our Content Shop Before we start talking about how to place an order, we need to first introduce you to our Content Shop. This platform was painstakingly built to make it easier than ever for you to purchase content from our team. It lays out all of our available services so you can see the different types of content we can create for you, as well as our four content writing levels to choose from. Our General content level is great for basic blogs, while our Expert, Specialty, and Authority content levels can be used for blogging or web page content. However, our writers do more than that. They can also craft ebooks, email copy, product descriptions, social media posts, press releases, and more. Want to get started? Here’s what you need to do: Register for an Account: Before placing an order, you’ll need to register for an account. All content deliveries are made to your account. This is also an opportunity for us to learn more about you. You’ll answer questions about who you’re ordering content for (yourself, your clients, or both), the type of content you’re interested in, whether you want to order content yourself (self-service), or if you’d prefer to make a deposit and have Express Writers fully manage your content. Placing an Order: After you create your account, you’re free to browse the Content Shop and begin adding various types of content to your virtual shopping cart. Choose your preferred content type, word count (where applicable), as well as any other additional add-ons you require, such as meta description or SEO topic research. Once you’re all set, simply complete the checkout process. As mentioned above, you don’t need to choose the “self-service” option where you select and order content on your own. If you need a more hands-off solution, you can get in touch about our “Managed Service” option. It’s a great option for agencies and companies that need to scale up their content output. Our Process: Placing, Receiving, and Creating Orders Now, how does the Express Writers process work? We’ve broken this down into an easy-to-understand four-step process that outlines every stage. It begins by placing your order and ends with you receiving a high-quality piece of content. 1. Choose and Purchase Your Content You begin by browsing our Content Shop and purchasing the content that is best suited to your needs. From there, you’ll receive an input form, which you’ll need to complete before we can start writing. This form provides us with all the pertinent details regarding your order, including: Your project title Content format The brand the content is for and the website URL Your preferred writer industry Keywords to use An outline or any supporting documents, if applicable Things to mention and things to avoid Examples of content you love And the preferred voice and tone for your content This information allows our Content Manager to match the perfect writer to your order. Each of our writers has their own area of expertise which ensures you get someone who can confidently create the content you desire. Plus, a writer who enjoys the content they create is much happier with their job overall. 2. An Expert Writer Creates Your Content Next, we’ll move into the content creation process. One of our expert writers will bring your content to life, always matching your brief and implementing SEO best practices. Should the writer have any questions during this phase, one of our team members will contact you for more details. Be sure to keep an eye out and respond promptly so your deadlines can still be met. Once the writer completes the content, a draft is submitted for editorial review before you even see it. 3. An Editor Reviews the Content While our writers do a great job creating content for our clients, sometimes mistakes happen. That’s why we have editors (or Quality Assistants) who will review your content before it’s delivered. This gives them the chance to correct any typos or other errors. Plus, they will upload the content into Grammarly to check for problems and Copyscape to make sure the content is 100% original. If, for some reason, the content doesn’t meet expectations, we’ll send it back to the writer to make changes. But if an editor approves it, it’ll be delivered to you. 4. Your Content is Delivered Once delivered, the content will appear in your client portal. You then review the content to ensure it meets all of your expectations. If it does, then you’re good to approve the project and publish the content. If you’d like to make changes, you can send it back to our team for revisions with your feedback. This will help the writer to fine-tune the content according to your requests. … Read more