At Express Writers, we absolutely love adapting and growing.
What we don’t like to do is stay still.
Photo credit mayawidiani.tumblr.com
So, for the past few months, we’ve been working on a lot of things behind the scenes. Here’s a recap for you on just what we’ve been up to!
I Fly Like Paper, Get High Like Planes
Our calligraphy pen point has been our foundational visual logo for years now, and we were brainstorming together on how to take it to the next level, staring at different pen points and unique illustrative representations.
I looked at my team member, COO Josh, and instantly had a thought: a paper plane shape.
Then, we decided to take things up a notch and put the paper plane in motion – pointing directly to our name, flying, and “aloft.”
We knew we loved it as soon as the idea came to mind. The final designed product was done by our own COO Josh McCoy.
Our paper plane represents the modern standards we’re continually adapting to, and a standard of onwards/upwards that we have been upholding for four years now.
Just to put into reality how and why we work hard to symbolize the onward and upward standard in the industry of content writing. We are continually honing our services, and working towards the best content agency on the planet. The paper plane fits our mission statement in a big way.
Express Writers Announcement From Julia McCoy, CEO
Posted to our @ExpWriters Instagram account, here’s an announcement about all these changes at Express Writers from Julia:
A video posted by Express Writers (@expwriters) on
I’m working on:
Books
Besides our logo rebrand, which has officially launched as of today, I’ve been working on two books: a complete guide on how to be an online content writer & a beginner’s guide to blogging.
Both will be out before Christmas, so stay tuned – look for an announcement from us with published Kindle book links.
I’ve already created our first episodes and scheduled in some super cool guests. I can’t wait to share all my content marketing knowledge and that of my guests’ with you. Here’s to growing together in content marketing!
The other day, I was poking around in my favorite SEO analytic software of choice, SEMrush, checking on our rankings. My team at Express Writers has a Guru subscription there that allows us to see detailed analytics of our site–and I mean detailed. We see a ton of keyword position data down to the most recent keyword ranking change of our site in Google, as of just an hour ago. (If you haven’t already, go check out SEMrush here.)
Well, a couple days ago I was doing my biweekly SEO audit of all of our keyword positions and pulling keyword data for new content. I was shocked to see that the positions changes mapped a huge spike: as of October 28, 302 new keyword gains. In 24 hours. And our traffic had spiked up to the most I’d ever seen: 1,251 people on one day.
What Exactly Are We Doing In Google?
Let me give you a little look at exactly how we’re getting and maintaining our positions with Google before I delve into the recent major keyword growth.
1. Content
We write and publish about 3-4 blogs on our site a week, ranging from 1,000-3,000 words each. So since 2011, we have 642 blogs published on our Wordpress site (this one makes 643):
This isn’t counting the hundreds of guest blogs I’ve placed on places like SiteProNews, Search Engine Journal, Social Media Examiner, and more.
Also, we have about 50-80 website pages, maybe 400-800 words each.
2. Traffic
So, with that insight into just how much we publish, now it’s time to see what the results are. We have some serious organic traffic. I’ve never placed a Google paid ad in all my four years of business; and never will. I believe in great content brainstorming, writing and publishing, and it is what is keeping us strong. And sometimes just this process can take me 40 hours a week. It isn’t easy, but it is thoroughly worth it.
SEMrush puts our traffic at a value of $6,800 (what we would pay if we were paying for ad clicks). We have 3,000 keywords indexed in Google, with over 100 in the top 5 positions of Google. We’re outranking a large number of our competitors in the content creation niche.
Let’s look at the graph on the right a little deeper:
Whoa!
This month we have the most site traffic we’ve ever had, with 1,251 people visiting in a single day the first week of November.
3. How We Gained 300+ Rankings In One Day
Here’s what I saw that stopped me in my tracks the other day. I clicked on Position Changes under Organic Research, in SEMrush:
See that? 302 new rankings in a single day!
Clicking on what was “new,” some of these showed we were position 11 for “modern copywriter,” #3 for “copywriting companies”, and #19 for “website content”:
The orange bar below showed we’d lost 200 keywords. But clicking on that, I saw they were mostly unrelated keywords—like “express for her,” “sprinkles icing,” and more.
Except for a few pivotal ones we’d lost a few positions on (looks like I need to refresh some old SEO content), the “lost” weren’t too bad.
How The Heck Did We Get 300+ Keywords In One Day?
I have a couple theories.
First, Google RankBrain is out. It came out two days before our rankings showed a major spike. Read my blog on RankBrain here. RankBrain is an AI system that basically could be replacing Google’s old way of doing its algorithm, and it exposed 15% of the web that Google hadn’t shed light on before. I’m sure RankBrain is showing a lot more website owners rankings they didn’t know they ever had.
RankBrain means we’ll all be able to see a whopping 15% more in analytics and positions online that our sites and content are ranking for—all the more reason to start publishing great content!
Secondly, Google has still been rolling out Panda, AND, topical trust flow has recently been making big waves (it’s replacing PageRank and focuses on reporting relevant content in higher rankings). Topical trust flow weight could be mostly likely why we lost our unrelated rankings, too. All this is probably tied into the quality of the RankBrain AI.
Lastly, we’ve been working hard on our content. Over the past month, I’ve revamped and improved our blogging and content publishing quality.
Here are just a few of the changes:
SEO audit of our blogs (I just corrected 35 “bad SEO” blogs, rewrote their meta descriptions and edited the copy, over the last 3 weeks, and took them to green SEO on the Yoast plugin)
More SEO research and keyword planningwith SEMrush for each post
Heavier research and analyzing of topics and what goes into each post
Custom drawings and illustrations, like this one, for many of our posts
At least one infographic written, designed and published per month
Re-purposing of infographics into SlideShares, RSS content to pull guest traffic
Email marketing bi-weekly that sends a blog roundup to our subscriber list
We Know What It Takes To Help You
To end this post, I’d like to emphasize that any one of our clients can see these results. We’re not only writers with pens over here. My team not only writes great SEO optimized content, but we plan it, too—and we use SEMrush! Our team includes strategists that map out monthly editorial calendars for our clients, audit websites to remove anything that could be hurting websites, and similar services.
We’ve seen content success truly happen for us – this post proves that – and we know exactly what it takes to get even a brand new website client onboard with publishing great content that gets both the eye of a reader and Google (albeit if Google, a robotic eye).
If you’re ready to get serious about content and thus, your rankings and readers, check out our Content Shop!
Understanding how powerful copywriting, and in a bigger picture, all of content marketing is doesn’t require you to look any further than the sheer amount of content that is produced on a daily basis.
Content marketing has long been considered a mainstay of digital marketing and marketers.
Considered a cornerstone of the industry, content marketing allows businesses to attract and keep a customer base.
And a fundamental part of content marketing is copywriting. It’s like the ham to the eggs.
Think about it: if your content marketing is a good blog, than your ham to that egg is the written blog. Design, SEO optimization with your plugins, correct categorization, etc. all tie in.
Let’s think back to the overall picture. Now as most marketers can tell you, saying something without showing what it looks like in cold, hard facts is simply spouting hot air.
The statistics of the matter bear out our original hypothesis: content marketing makes a major impact in the world today.
Content Marketing by the Numbers
There has been a constant reminder by content marketers that content is king, but only until you realize the statistics that exist behind the statement do you realize how powerful a king content really is.
On average per minute—
Nearly 2.5 million pieces of content are shared by users on Facebook
Instagram has 220,000 new photos posted to its servers
YouTube gets over 72 hours of new video uploaded
Twitter is used around 300,000 times
Over 200 million emails are sent
Over $80,000 worth of sales is generated by Amazon
And that is only PER MINUTE.
Every sixty seconds for the whole day this kind of change happens.
And it’s appreciating these massive movements of data that make us realize exactly how powerful social media is to the production and distribution of content.
How Has Copywriting & Content Marketing Contributed to These Numbers?
It is estimated, according to Content Marketing Institute, that nine out of every ten businesses today utilize content marketing in tandem with their sales force to generate awareness and increase their profits.
And you know what the foundation of content marketing is? Good copywriting.
Based on what we understand about the interplay between marketing and sales it’s not a stretch to see why these companies have adopted digital content marketing as an aid to raising their sales. The expenditure in advertising compared to the return on investment makes it a no-brainer to use content marketing.
Case Study: Express Writers (We Call Ourselves a Content Agency, Right?)
Hey – if we sell blogging and content, we better be good at it, right?
Yes. But you’d be surprised how many writing agencies don’t care about maintaining their blog.
Here at Express Writers, we’ve truly utilized content marketing to a degree of success. We adopted the idea in an effort to increase lead generation and sales through a targeted strategy incorporating guest blogging and SEO to a massive extent.
The results we got were far better than many of the competitors in our very industry – we outrank 95% of them – and proves the potency of content marketing in the framework of a modern developing company.
I would recommend any business that wants to see significant growth over time to consider content marketing as the vehicle to achieve that goal. You could say we’re among the 89% of companies that use content marketing and testify to its effectiveness.
The development of our content marketing plan is:
Four 2000-word pieces per week for our own blog, along with 4-6 more pieces per week for major guest blogs including such high-authority sites as Search Engine Journal, Site Pro News, SEM Rush and Content Marketing Institute.
We also have over 80 site pages, 50 of which are our main service pages (one for each of our writing services) and are about 500 words or more each.
I could tell you all day long how well our content does, how great our team does at compiling it, how we research the topics and develop the concepts, but here’s some cold hard stats for you to digest.
We average 500-700 visitors in organic traffic daily, from Google keywords.
We have 165 keywords indexed in SEO, 100 of which are in the top ten positions (screenshot from SEMRush):
Also from SEMRush, a screenshot of some of our keyword positions as of June 2015:
Many of our individual blogs are doing very well in search.
For example, this blog written in 2013, “Website Copywriting for Dummies”, ranks #4 in organic search (screenshots via SEMRush):
When we take into account the amount of growth our own company has seen over a single year, it’s not impossible to imagine how much content moves per day and how it can affect a company’s exposure and generate leads based off its content marketing strategy. It’s a testament to the kinds of things that we can expect from content marketing in the coming years.
Now that we’ve disclosed how much content marketing has helped us, let’s delve into…
The Cost of Content Marketing
As an industry, content marketing is responsible for a massive amount of expenditure.
In 2013, brand management site Brafton estimated that the total expenditure for new content creation for the year would reach about $118.4 billion. That’s billion, with a B.
Although based on the amount of new content is produced daily and factoring in a cost like this into it, you can see why content creation itself can cost very little but the sheer volume of its production can add up to so much. Mashable approximates that as much as twenty seven million pieces of content are shared on social media per day. That’s a LOT of outreach for something that could cost you a couple bucks to make.
Why Content Marketing Has Such An Impact
With twenty seven million shares a day you’re probably starting to see how content can influence consumers to such a level that a message can go viral. As much as 58% of consumers trust editorial content, according to Nielsen.
If you could tap into at least half the people that make up your core audience and have them share your content it can go a long way towards making your brand or company a household name.
Taking this into account, your aim should be to build your base of dedicated users and play the numbers game to get your content out there. Social Media B2B states that as much as 61% of US marketers utilize social media to increase the amount of leads they get. Using it correctly is as important as using it at all. Stephen Fairley writes that companies that blog 15 or more times a month see as much as five times as much traffic as those that don’t. It’s the perfect strategy for getting the word out.
3 Success Stories of Content Marketing
We know that content marketing has the power to reach out to the masses and raise awareness. We know that it guarantees sales increases after an extended content campaign. All of these things have been told to us time and time again, but short of doing it ourselves, how do we know that content marketing works? We can’t just take the word of the people who are trying to sell it to us. If you need proof of how well content marketing has managed to work for some companies, here’s a few of the more successful content marketing successes and how it’s managed to enhance their business. 1. Influence & Co. – Influence & Co. utilize knowledge-based tactics in order to help companies achieve their branding objectives. It has managed to place itself as the largest provider of thought leadership content that is shareable and relatable. This stemmed from an aim to empower companies and thought leaders to control the message they send to the masses, something fresh and new in the field of public relations. The company growth is palpable, expanding rapidly from a two-person operation to employing as much as seventy five people on its payroll. 2. NewsCred – Content marketers should at least heard of NewsCred, even if you haven’t had anything to do with them expressly. They are one of the most influential up and coming content production companies, employing over two hundred people currently. What started off as a news wire service has shifted gears and gone into full content marketing giant mode. They offer content strategy solutions to companies based on their level of service, including access to images from Getty and premium articles to help their clients along. Their analytical system also allows for them to aid their clients in suggesting content creation and distribution options in line with the company’s target demographic. 3. Express Writers – Yes, at Express Writers, we’re a great success story of content marketing. Our Content Shop receives about 700 visits a day, and we supply content writing, planning, and strategizing services for clients like Bank of America, PayPal, Shopify, GAP, just to name a few. On average, we’re writing close to 500 pages a week; our team of 60+ includes trained copywriters, marketing writers, PR writers, content strategists, social media managers, copyeditors, and our content managers and client account managers. Think you need great content? We can provide! Talk to one of our Content Specialists.
Exponential Growth
What these case studies of content production companies have in common is the demonstration that content is a juggernaut, unstoppable and uncontainable. As companies around the world switch over to digital content, it only promotes the growth of the industry many times over. It’s a self-fueling process as fresh content is what forces companies to update their content in order to stay relevant in the eyes of the search engines and the users they cater to.
The Battle Between Content Marketing and Old Media Style
Once upon a time, not so long ago, marketing was focused on fitting ads into media in order to encourage users to click.
While there is no shortage of these sites on the Internet, the truth of the matter is that they are slowly being phased out in favor of the new kid on the block, content marketing.
Old media depends upon a different type of revenue stream and their metrics for success vary vastly from content publishers. Some of the bigger content publishers around can do a number on the heads of old media.
The crux of the matter here is that content production and marketing leverages something that slips through traditional marketing media’s fingertips – that of human loyalty.
Content marketing is based on the idea that good content will attract and keep an audience because that audience starts trusting the brand and makes decisions based on that brand’s suggestions.
Old media never considered the idea of owning customer loyalty, rather “borrowing” it through an extended media campaign, meaning they would have to reinvent the wheel every time they had a new product to get the word out on.
The onus, therefore, in this case is on the publishers that promote this content rather than the brands themselves to monitor branded messages and keep the positive message going.
There have been situations where marketers have been less-than-stellar with their management of brands and possible negative fallout. The Atlantic is a good example of this poor brand management and a good example for companies where the faults of content marketing can lie.
The Future Looks Bright
Content marketing, and the bottom line of copywriting, has come to mean a lot to businesses.
It gives smaller businesses the ability to compete (and in some cases surpass) much larger brands by giving them an equal platform where their content is judged on its relevancy, not how much money has gone into its production.
Visual content has managed to boost the visibility of many sites, with The B2B marketing Mentor stating that images and photos make up the most effective way of optimizing social media posts to raise levels of interaction. This only underlines the fact that content marketing is a great way to raise levels of engagement with an audience and grow a company’s capital in the new currency of the Internet, user loyalty.
Over time the demand for content that is relevant and importantto different demographics will rise.
More and more brands are noticing how well content marketing is helping their business grow.
Economic giants such as Burger King and Coke have already dipped their toes into the water of the content marketing ocean and have found great returns on their investment.
Although it may take some time before such massive brands come to embrace content marketing as a viable method of their marketing strategy, they will continually add content that keeps them in the game although not at the top of it.
Content marketing is the true leveler, a meritocracy where your content determines how well you do as a company. Check out our Content Shop and start shopping for your online content today!
Today, May 22, 2015 marks the 4th year Express Writers has been around.
Our Stats At Express Writers For 2015
We create on average about 250 pages in new orders a week. That’s more than 125,000 words between blogs, web pages, marketing material, press releases and more every week.
For 2015, we have served 913 businesses and consumers around the globe. The US, Sweden, France, India, Australia are a few countries where our clients hail from. Our customer map for 2015 looks about like this:
What I’ve Learned From Four Years of Business
1. It’s actually easier to start a business than you think.
I can’t believe I’m saying this. But really: I believe the hardest part of making a business is the actual doing of it. When you sit down, create your company name, file that fictitious name with the government, advertise and get your first client.
2. The more work you put into the first years, the better.
In 2011, I coded my own website. It took me 12 hours straight and I didn’t leave my office chair that whole time. (I don’t recommend that for health reasons.) That week I hired my first writers, one SEO writer and one marketing writer, after interviewing about 20 people. My standards were that they had to be as creative and talented a writer as I, or more so. (I got lucky—they were more so.)
In 2012, I hit an income of six figures for that year (at a gnarly 28% profit), and I was constantly putting in 50 hours of work plus in a week many times. Some of it was fixing forest fires when I had to write and deliver content myself when half my team of writers disappeared (this actually happened a couple times). I also researched, built, and studied my industry of content marketing, blogging about it.
Those days were the days. They were intensive. My wrists burned at the end of the day. Sometimes I forgot to eat all day. I wrote, delivered. Then I’d cold call and do Craigslist ads to get clients. We survived. We started thriving.
2013 and 2014 were our growing years with a growing team, with some exciting things that happened, like writing product descriptions for Walmart, GAP, Skyping the upper management team in Sweden to discuss writing content for the Bank of Austria. In 2014 Josh built our Content Shop, which we launched this January of 2015.
3. You better hire people, and they better be good.
It’s all well and good to be working hard and doing everything yourself the first year, but if you don’t hire people to work for you, you’ll go under. You won’t grow. Period.
I hired my first manager in 2012, Tamila. She happened to be a driven military officer and was up with me brainstorming and building all hours of the day.
When she left, I spent many hours in prayer on who I would pick. I wanted long term people, as driven as myself, in order for my business to succeed long term. Enter Annie and Alecs. These two sisters reside in the European region. They work together, from home. I hired them initially as writers. They earned the best feedback, client success and retention, and were some of the most creative writers I had ever seen. I asked them if they wanted to be a manager. They said yes, and the rest is history! Annie today is our full time Content Manager, and Alecs is our Client Accounts Coordinator.
In 2013 we hired our first Sales Representative, our Client Coordinator Sarah, from Colorado. She’s a wonderful people person, a great sales lady, and has handled large client accounts very successfully. We’ve seen her experience incredible growth with us, too.
2015 marks the year of the most staffing we’ve ever done. And these people are awesome individuals – we’ve had amazing writers AND staff join our ranks!
4. The more you uphold a standard of quality, the more you will succeed.
My standard has always been only the highest quality. That’s why we hire maybe one out of ten or twenty applicants. I have never invested in things like black-hat SEO tactics, and I’ve only earned my rankings by creating my own effective content. This week, though, I really learned the lesson of upholding only quality. One of our very own Sales Representatives gave me an honest wakeup call last week. “I’m sorry, but I can’t sell this product to clients,” he said. “It’s too crappy.” I thanked him and re-developed the product. Guess what? I can sleep better now. I know I’m offering my clients something that’s way more valuable. Never, ever stop enhancing and prioritizing the value your business offers to clients.
Express Writers Year 4: On To New Things
To each and every one of you reading—I’m grateful. I’m grateful for our awesome clients. Our incredible staff. Our creative, talented writers.
For 2015, we’re working on even bigger things (I probably overuse that phrase, but we really are). A new White Label program and platform. A seamless, custom team room developed just for our own team and salespeople (a cost of $30k and 6 month development). New marketing and lead endeavors to reach the people who need us. I want to blog on Forbes this year. Better standards across the board for creating only the best content. A new product called Storytelling. And many more things. Our team will only grow and increase—with the help of real, passionate, and driven people.
Here’s to many more years ahead of successful business!
When clients are looking to find a perfect copywriting agency, they will always ask what sets our agency, Express Writers, apart from other content agencies. This is a valid question, and I wanted to take a moment to answer it. I will show you just how we can help your business’s online presence, amp up views, and give you the chance to boost your overall revenue. Let’s take a look at just why Express Writers is tops and what sets us apart from other agencies in our field!
Why Should You Choose Express Writers?
At Express Writers, we like to think of ourselves as the “content company with high standards.” One of our favorite mottos is “quality content, all the time”.
We take content seriously. So seriously, in fact, on average we look at 200 writing candidates a month and hire 10-20 every month. Our staff is comprised of the most passionate industry persons on the planet, who will sometimes work more than 60 hours in one week. Our SEO Content Strategists stay up-to-date on SEO trends and can perform thorough content audits and brainstorm for our clientele content. Our social media managers can create and schedule out amazing, engaging social content.
Also, we pride ourselves on diversity. Our copywriting team has every skill a writer could possess, with over 60 writers including attorneys-turned-copywriters, a Master in Philosophy, a certified coach in holistic health, and much more. We believe in natural writing for people first, search engines second. And, we look for the highest quality experts to match specific industries like technical, legal, finance, and more. While our team is mostly based in the US, we also believe talent isn’t restricted inside four corners of any section of earth: so, some of our hires include Canadian and European as well as American writers.
We’re structured for success: privileged to have highly successful, experienced team members that help organize and manage our content flow. Our team has the ability to handle hundreds of pages in a month’s time, that come to you crafted by your matching writer, edited by our editors, and organized. Our Content Strategists can brainstorm your content for you, and our SM managers can author engaging memes and written posts to boost your social media to the next level. In short, you won’t find a more dedicated, passionate, and fully comprehensive writing solution. We believe in what we do, and it’s what keeps us driven and successful at it.
Top 15 Reasons We AREN’T Like Other Agencies
Let’s take a look at just what sets Express Writers apart and how we can help your business have the best online presence!
We’re Solely Self-Managed. We don’t make you find and hook up a writer yourself: we find the best writer fit in our team and internally manage that. Our team of editors will also put all work through Copyscape to ensure it is 100% original and will edit your content before delivery. And all of that for no additional management fee. This helps us make sure you get the best quality work that you will be proud to share on your website, blog, and social media channels. This is NOT something you get with some of our major competitors including Scripted, Copify, etc. With those major competitors you have to choose your own writer, and that can get pretty complicated if you don’t know their writers. We know ours, and we find your best match.
We Have A Custom Content Shop. Our online Content Shop helps you order content, send your product details, and get your content on delivery. It’s a custom developed platform all 100% by us for our clients, and extremely simple, easy and fun to use. All you have to do is sign up for free and take a look at all that we have to offer. Once you’ve created an account, you can request what you need and the project will start. Once you’ve finished and your content has been delivered, you will be able to download the files and look them over, ensuring they are exactly what you need.
The Best Writers. We have some of the best writers on the planet. We know this because we go through thousands of applicants to find the top. Our quality goes beyond the average writer sourcing company or content agency. We have a big passion for what we do, and along with experience that’s our key to our success. See more about our incredible, dedicated team and why you want them to your next content project.
Content Strategy. We have content strategy services that go beyond just content creation. We know that creating content is vital, but we also know that you will need more than product descriptions or blogs. Within our content strategy services, you can get a content audit to ensure all of your existing content is the best it can be, as well as content curation. Take a look at our content strategy services to see just how we can help improve your site, boosting views and even social shares.
We Believe In Growth & Learning. We are continually improving. Internal training goes on behind the scenes to develop our Content Strategists further in their SEO content auditing and curation, our writers in their SEO content creation, and our staff overall. We test our team members on their knowledge of proctored online tests to ensure they have the best training and knowledge. We also update our training manuals and resource materials for our team frequently to keep everyone on top of all the latest research.
Content Isn’t Limited to Just Blogs & Product Descriptions. In the marketing world, we here at Express Writers know that you need everything possible to have the biggest impact on your industry. Because of that, we make sure to cover more content fields outside of the standard blogs or landing pages. You can get social media content from our social media management team including written social media posts and social media profile creation, to name a few. Each post and page will be optimized for your business, helping you bring in and keep leads.
Need to Tweak Something? We not only provide you with top quality writers, but we also give you the chance to have your content revised twice. Do you want us to focus on another aspect of your company? Do you have a good topic idea we didn’t cover? You can suggest that in your revision request!
We Cater to All Types of Businesses and Brands. You don’t have to be a major corporation or a brand that reaches a broad audience. We specialize in helping niche brands bring in more readers, viewers, and customers due to our expertly trained writers. If you need some creative writing completed, we can do that. We can work perfectly in niche writing, as well as technical, legal, script, academic, and medical writing.
We Believe Press Releases are Still Important, and We’ll Create The Best Ones. Press releases aren’t going anywhere anytime soon. However, how they are released is slowly changing, but Express Writers is always up-to-date ensuring you get the perfect press releases for your company. We can optimize them for online release, and our PR writing team is one of the best in PR creation. Our clientele reviews on our press releases are always rave.
Can’t Think of Any Good Topics? Have No Fear! Along with our content auditing and curation, we can also provide you with expert topics. This can help you or our team write expert blogs on incredible topics that are sure to bring in readers and boost engagement. We will not only craft topic ideas, but will also create stellar, strong headlines that are going to help drive traffic to your blogs and website.
Ask Us Your Questions. We readily encourage our clients to ask us questions to help ensure that the process goes smoothly. Do you want to know how we can specifically help your company improve its Internet presence? Simply ask! Our expert team can answer any of your questions, getting you the best results.
What You Need to Know About The Latest Trends. Outside of our team of incredible writers and staff, we also provide you with the capability to learn about the latest content trends through our blog. Did you hear about the latest Google update and want to know what you should learn? We will blog on it! One of our top features is to do a roundup of some of our more popular posts in The Great Content Roundup. Keep an eye on it to make sure you don’t miss anything from the content world including news and tips for your content marketing.
We Enjoy Taking Guest Blogging Opportunities! Outside of our own network of blogs, we write a wide variety of guest blogs for different sites including Inbound.org, Search Engine Land, Site Pro News, SEM Rush, Business2Community, and Social Media Today. We continually seek opportunities to write for multiple industry leaders, growing our knowledge and reach.
Monthly Newsletters Keep You Informed. Express Writers also sends out monthly e-mail newsletters to help you stay up-to-date and catch anything you might’ve missed. We want to make sure you can stay well informed about the latest trends in the content world, as well as knowing the latest services we offer.
Our CEO, Julia, is A Followed SEO Resource. In addition to all of these awesome things, our CEO Julia McCoy is a top followed SEO and content resource. Her post on SEJ, 10 Ways to Beat the Panda & Penguin In Your Content Strategy, was the most read on Search Engine Journal for December 2014. She’s even appeared in SEJ’s #MarketingNerds podcast.
The Verdict Is In: You Should Choose Express Writers!
We want to make sure you have the best experience possible and get the content you deserve for your business. When you start considering hiring a content agency, please consider us for your next project. We are looking forward to doing business with you and improving your website, making it the best possible and giving you excellent results. Head on over to the content shop to get started!
Our calligraphy pen point has been our foundational visual logo for years now, and we were brainstorming together on how to take it to the next level, staring at different pen points and unique illustrative representations.
